Zain Hassan Zain Hassan Integration & automation engineer
Measurement

Server-Side GTM & Consent Mode v2 for WordPress

Browser tags that fire before consent, or die after it, waste ad spend. I set up server-side GTM, Consent Mode v2, and CAPI so conversions are measurable and legally safer.

Who this is for

If this sounds like your problem, it is the right page.

  • Agencies running Google Ads or Meta for clients on WordPress.
  • EU sites that need Consent Mode v2, not a banner that blocks everything.
  • Teams whose GA4 or Ads numbers do not match the CRM.
What you get

Concrete delivery, not a vague “full stack” promise.

ssGTM

Server-side Google Tag Manager container, tagging server, and WordPress event wiring.

Consent Mode v2

Google Consent Mode v2 with CookieYes, Complianz, or your CMP — not tags firing blind.

CAPI / conversion APIs

Meta, Google Ads, and LinkedIn server events with event IDs where needed.

QA

DebugView, consent states, and a written map of what fires when.

Process

Start with one task. Expand if the work is good.

  1. 01

    Send the brief

    Staging URL, design, Loom, or a paragraph is enough.

  2. 02

    Fixed quote

    Scope, price, and timeline in writing before work starts.

  3. 03

    Build on staging

    Nothing goes live until you approve it.

  4. 04

    Handoff

    Notes your team or your client-facing PM can follow.

FAQ

Questions buyers actually ask.

Is there a GTM server-side WordPress plugin that is enough?

Plugins help inject the snippet. The container, consent mapping, and CAPI still need to be built properly.

Do you set up Consent Mode v2 on WordPress?

Yes. That is a standard part of tracking rescue work.

Will this fix Meta Event Match Quality?

It usually improves it when we add server events and shared event IDs. I do not promise a score.

Can you audit an existing GTM mess first?

Yes. Audits from $400, then a fixed quote to implement.

Start small

Send a task your agency needs handled.

Share the brief, staging link, design file, or issue details. I will review the scope and reply with the next step.

You'll get a reply with scope and a fixed quote — no spam, and your details are never shared.

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